Times Square Text Billboards
For the campaign launch they put up interactive billboards in Times Square and other
select countries. The boards allowed people from all over to publicly share their hopes for tomorrow.
NYT.com Homepage Takeover
On May 20th 2009, launch day, they took over the homepage of the New York Times online.
Mantra Web Videos
My Barack for your Obama Facebook App
In the final months of the 2008 Presidential race we created a facebook application for the Obama campaign so Facebook users
could have their friends commit to vote for Barack Obama in exchange for a whole slew of fun virtual promises.
The holidays are filled with all sorts of bad gifts, so we created a microsite to show how to dominate the holidays with gifts from HBO.
Holiday Dominator Focus Group Webisodes
Big Love Juggle Game
Let’s Green This City Interactive Banners
Winner of two Cannes Gold Lions for Integrated Online Campaign, this series of animated shorts for the newly relaunched Napster became one of the first viral video campaigns with thousands of users e-mailing them to each other without the benefit of YouTube.